Application

Due North SEO Ads Manager

Due North SEO Ads Manager is an internal advertising management application developed and operated by Due North SEO, LLC. It is not a public self-service product.

The application uses the Google Ads API to help Due North SEO manage Google advertising accounts for businesses and organizations that have authorized access.

What the application does

The application supports advertising management activities including:

  • Reviewing Google Ads campaigns, settings and performance.
  • Creating and updating authorized advertising campaigns.
  • Managing campaign budgets, schedules and geographic targeting.
  • Managing ad groups, keywords, advertisements and associated assets.
  • Monitoring campaign delivery, approvals and policy restrictions.
  • Producing advertising performance reports.

How changes are made

The application can read, create and update Google Ads campaigns. Changes are prepared as a reviewed set of operations and are applied only after explicit approval by Due North SEO, within the budgets and instructions authorized by the account owner. New campaigns are created in a paused state.

How access works

Due North SEO Ads Manager uses Google OAuth authorization to access Google Ads data associated with accounts that Due North SEO is authorized to manage. Access is limited by the permissions granted to the authenticated Google user and the Google Ads account.

The application does not give unrelated third parties unrestricted access to advertising accounts.

Data and privacy

The application accesses Google Ads account information as needed to provide authorized advertising management services, and keeps working copies such as reports, change records and logs on computers operated by Due North SEO. For details on what is stored, who receives it, and how to revoke access or request deletion, see ourPrivacy Policy.

Support

For questions about this application, contactandrewh@duenorthseo.com.

Google and Google Ads are trademarks of Google LLC. Due North SEO Ads Manager is operated independently by Due North SEO and is not endorsed by or affiliated with Google.